The Importance of Being Authentic

Being unique and different from any other is a priceless possession to those who are authentic, and should be sought for by those who are still copying someone else. Even as individuals, no two people are exactly alike, whether in appearance or behavior (even twins). This only points to one major truth; we’ve been called to be unique and authentic. Everyone has been endowed with unique physical structure, including his or her own special set of purposes, what we call ‘destiny’. Being authentic sets you apart from the crowd and brings you to the limelight in all that you do, whether personal or business endeavors.

How to Set Yourself Apart from Anyone Else – Being Authentic

Uncover Your Identify and Stick to It

Your first step towards branding or standing out from the crowd is to uncover your identity, which is who you really are. No two individuals’ identity is the same in this world. So, locate your own identity as the initial step towards branding yourself and standing out from the crowd.

Bear in mind that brand identity encompasses  the following;

·        Brand personality

·        Beliefs

·        Values

·        Norms

Consequently, who you really are is a sum total of your personality, how you behave or act, what you believe in, your attitude, what you do and the way you do those things. You can only stand out when you discover and define that identity with which you want to be known for and differentiated with. This is a great way to be yourself. You will also be proud of your identity once you’ve discovered it, and people will come to respect you because of your uniqueness.

Exude Confidence at All Times

Someone who exudes confidence at all times is always highly esteemed and respected by others. Confidence is like a sweet aroma that attracts people’s admiration and loyalty. So, whether you speak, walk or relate with people, your confident disposition and comportment would endear you to others and attract people to you. On the contrary, low self esteem and diffidence would submerge you in the crowd and repel people. Therefore, one of the great tools to brand yourself and be authentic is to build firm self confidence.

Strive to be Authentic

You need to make consistent and conscious effort to be authentic. The unique identity and niche you’ve carved out for yourself should get better and better each day. This would make your brand and authenticity win more admiration and loyalty. So, instead of copying others and diminishing your unique brand, look for innovational ways to improve your unique identity in order to remain on the lead.

Appearance Counts; Pay Attention to Your Personality

Your appearance would determine how appealing you would be in the eyes of others. Strive to comport yourself (both in your dressing and disposition) in a way that would naturally draw people to you. And, build an enviable personality that people would find hard to resist. And, wherever you may be, create an impression that would never leave people’s heart. Touch their lives in a way that no one has ever done and you would have their loyalty, patronage and admiration as long as possible.